The Rural Marketing Book

By:

Pradeep Kashyap

Material type: Text

TextPublication details: Biztantra 2006 New DelhiEdition: 1stISBN:

9788177225587

Subject(s):

Rural Marketing, Rural Marketing Research

DDC classification:

658.800954 KAS-R

Online resources:

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Holdings
Item type	Current library	Collection	Call number	URL	Status	Date due	Barcode
Books	Amity Central Library ABS	Text Book	658.800954 KAS-R (Browse shelf(Opens below))	Link to resource	Available		7282ABS

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Previous	658.8 LOV-S Services Marketing	658.8 LOV-S Services Marketing	658.8 RAM-S Services Management	658.800954 KAS-R The Rural Marketing Book	658.802 SAH-S STRATEGIC MARKETING : MAKING DECISIONS FOR STRATEGIC	658.802 SAH-S STRATEGIC MARKETING : MAKING DECISIONS FOR STRATEGIC	658.802 SAH-S STRATEGIC MARKETING : MAKING DECISIONS FOR STRATEGIC	Next

1- The Call of Rural Marketing
2- Rural Marketing
3- The Rural Economy: A reality Check
4- Rural Marketing Research
5- Targeting Segmenting and Positing
6-Product Strategy
7-Pricing Strategy
8-Distributing Strategy
9-Communication Strategy
10- Innovation in Rural Marketing

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