Industrial Marketing
Material type: TextPublication details: Prentice Hall 2000 New DelhiEdition: 2ndDescription: 670pISBN:- 9788120312456
- 658.804 REE-I
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Amity Central Library ABS | Text Book | 658.804 REE-I (Browse shelf(Opens below)) | Link to resource | Available | 3946ABS | ||
Books | Amity Central Library ABS | Text Book | 658.804 REE-I (Browse shelf(Opens below)) | Link to resource | Available | 1657ABS | ||
Reference Book | Amity Central Library ABS | Reference | 658.804 REE-I (Browse shelf(Opens below)) | Link to resource | Not For Loan | 3947ABS |
1. Dimensions of Industrial marketing
2. Organizational Buying and Buyer Behavior
3. Strategy Formulation in the Industrial market
4. Formulating product Planning
5. Formulating Channel Strategy
6. Formulating Marketing Communication Planning
7. Formulating Pricing Policies
8. International Industrial marketing
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