Industrial Marketing

By:

Reeder, Robert R

Material type: Text

TextPublication details: Prentice Hall 2000 New DelhiEdition: 2ndDescription: 670pISBN:

9788120312456

Subject(s):

1. Dimensions of Industrial marketing 2. Organizational Buying and Buyer Behavior 3. Strategy Formulation in the Industrial market 4. Formulating product Planning 5. Formulating Channel Strategy 6. Formulating Marketing Communication Planning 7. Formulating Pricing Policies 8. International Industrial marketing

DDC classification:

658.804 REE-I

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Item type	Current library	Collection	Call number	URL	Status	Barcode
Books	Amity Central Library ABS	Text Book	658.804 REE-I (Browse shelf(Opens below))	Link to resource	Available	3946ABS
Books	Amity Central Library ABS	Text Book	658.804 REE-I (Browse shelf(Opens below))	Link to resource	Available	1657ABS
Reference Book	Amity Central Library ABS	Reference	658.804 REE-I (Browse shelf(Opens below))	Link to resource	Not For Loan	3947ABS

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1. Dimensions of Industrial marketing
2. Organizational Buying and Buyer Behavior
3. Strategy Formulation in the Industrial market
4. Formulating product Planning
5. Formulating Channel Strategy
6. Formulating Marketing Communication Planning
7. Formulating Pricing Policies
8. International Industrial marketing

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