KLEPPNER`S ADVERTISING PROCEDURE (Record no. 1563)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00870nam a2200205Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200131100653.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140801s2009 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131719558 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 LAN-A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lane, W Ronald |
| 245 ## - TITLE STATEMENT | |
| Title | KLEPPNER`S ADVERTISING PROCEDURE |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson Pub. |
| Date of publication, distribution, etc | 2009 |
| Place of publication, distribution, etc | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 782p. |
| 500 ## - GENERAL NOTE | |
| General note | 1. The Place of Advertising<br/>2. Planning the Advertising<br/>3. Managing the Advertising<br/>4. Media<br/>5. Creating the Advertising<br/>6. Other Environment of Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | KLEPPNER`S ADVERTISING PROCEDURE |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://books.google.co.in/books?id=E1D-b7sCmEAC&printsec=frontcover&dq=kleppner%27s+advertising+procedure&hl=en&sa=X&ved=0ahUKEwiFlv_xga3nAhWNbisKHdCvCx8Q6AEISTAE#v=onepage&q=kleppner's%20advertising%20procedure&f=false">https://books.google.co.in/books?id=E1D-b7sCmEAC&printsec=frontcover&dq=kleppner%27s+advertising+procedure&hl=en&sa=X&ved=0ahUKEwiFlv_xga3nAhWNbisKHdCvCx8Q6AEISTAE#v=onepage&q=kleppner's%20advertising%20procedure&f=false</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 3 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type | Checked out | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Reference | Amity Central Library | Amity Central Library | ASCO | 04/01/2011 | 635.00 | 659.1 LAN-A | 13168 | 23/08/2014 | https://epgp.inflibnet.ac.in/Home/Download | 04/01/2011 | Reference Book | ||||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ASCO | 04/01/2011 | 635.00 | 2 | 659.1 LAN-A | 13169 | 20/11/2017 | https://epgp.inflibnet.ac.in/Home/Download | 04/01/2011 | Books | 04/12/2017 | 20/11/2017 | |||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ASCO | 04/01/2011 | 635.00 | 1 | 659.1 LAN-A | 13170 | 24/09/2018 | https://epgp.inflibnet.ac.in/Home/Download | 04/01/2011 | Books | 10/09/2018 | ||||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ASCO | 04/01/2011 | 635.00 | 1 | 659.1 LAN-A | 13171 | 09/08/2018 | https://epgp.inflibnet.ac.in/Home/Download | 04/01/2011 | Books | 30/07/2018 | ||||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ASCO | 04/01/2011 | 635.00 | 659.1 LAN-A | 13172 | 23/08/2014 | https://epgp.inflibnet.ac.in/Home/Download | 04/01/2011 | Books |