INTERNATIONAL MARKETING AND EXPORT MANAGEMENT (Record no. 1553)

MARC details
000 -LEADER
fixed length control field 01383nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190925150336.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140801s2009 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131791189
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 ALB-I
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Albaum, Gerald
245 ## - TITLE STATEMENT
Title INTERNATIONAL MARKETING AND EXPORT MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2009
Place of publication, distribution, etc New Delhi
500 ## - GENERAL NOTE
General note International Marketing and Exporting<br/>Bases of International Marketing<br/>The International Environment: Culture, Economic and Competition<br/>The International Environment: Government, Political and Legal forces<br/>Export Market Selection: Definition and Strategies<br/>Information for International Market(ing) Decisions<br/>Market Entry Strategies<br/>Export Entry Modes<br/>Non-export Entry Modes<br/>Product Decisions<br/>Pricing Decisions<br/>Financing and Methods of Payment<br/>Promotion and Marketing Communication<br/>Handling Export Orders and Supply Chain Management<br/>Organization of International Marketing Activities
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element INTERNATIONAL MARKETING AND EXPORT MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gerald ALBAUM
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://books.google.co.in/books?id=cTw8bFFzzngC&printsec=frontcover&dq=international+marketing+and+export+management+by+albaum&hl=en&sa=X&ved=0ahUKEwjNv47dzuvkAhVJiHAKHaMjBCQQ6AEIKjAA#v=onepage&q=international%20marketing%20and%20export%20management%20by%20albaum&f=false">https://books.google.co.in/books?id=cTw8bFFzzngC&printsec=frontcover&dq=international+marketing+and+export+management+by+albaum&hl=en&sa=X&ved=0ahUKEwjNv47dzuvkAhVJiHAKHaMjBCQQ6AEIKjAA#v=onepage&q=international%20marketing%20and%20export%20management%20by%20albaum&f=false</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date checked out
    Dewey Decimal Classification   Not For Loan Reference Amity Central Library Amity Central Library ABS 04/01/2011 525.00   658.84 ALB-I 13147 23/08/2014 04/01/2011 Reference Book  
    Dewey Decimal Classification       Amity Central Library Amity Central Library ABS 04/01/2011 525.00   658.84 ALB-I 13148 23/08/2014 04/01/2011 Books  
    Dewey Decimal Classification       Amity Central Library Amity Central Library ABS 04/01/2011 525.00 1 658.84 ALB-I 13149 27/04/2015 04/01/2011 Books 13/04/2015
    Dewey Decimal Classification       Amity Central Library Amity Central Library ABS 04/01/2011 525.00   658.84 ALB-I 13150 23/08/2014 04/01/2011 Books  
    Dewey Decimal Classification       Amity Central Library Amity Central Library ABS 04/01/2011 525.00   658.84 ALB-I 13151 23/08/2014 04/01/2011 Books  
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