000			01299nam a2200157Ia 4500
999			_c7118 _d7118
003			OSt
005			20190925155917.0
008			140801s2006 xx 000 0 und d
020			_a9789352022618
082			_a658.87 NAI-R
100			_aSuja Nair
245			_aRetail Management
260			_bHimalaya Pub. _c2006 _aNew Delhi
500			_aPart-1 Introduction and Role of Research in Retailing 1. Introduction to Retail Management 2. Retail Market Strategy and Consumerism 3. Research for Retailing Part - 2 Planning and Other Management Functions 4. Planning and Merchandise Management for Retail Outlets 5. Finance and Location Strategies for Retailing 6. Location Selection and Human Resource Management 7. Marketing Management and Related Issues in Retailing Part-3 Stores Management and Information Technology 8. Store Loyalty Management and Visual Merchandising 9. Retailing and Information Technology (IT) Support Systems Part-4 Supply Chain, Customer Services and Relationship Management 10. Supply Chain Management 11. Importance of Customer Service and Quality Management 12. Customer Relationship Management Part-5 Management of Woes, Franchising, Brand and Malls 13. Common Woes in Retailing 14. Franchising, Brand and Mall Management Part-6 Cases
942			_2ddc _cBK _01