| 000 | 00903nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c6665 _d6665 |
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| 003 | OSt | ||
| 005 | 20201121111011.0 | ||
| 008 | 140801s2004 xx 000 0 und d | ||
| 020 | _a9780070582347 | ||
| 082 | _a658.8342 HAW-C | ||
| 100 | _aHawkins, Del I | ||
| 245 | _aConsumer Behavior : Building Marketing Strategy | ||
| 260 |
_bTata Mcgraw Hill _c2004 _aNew Delhi |
||
| 300 | _a790p. | ||
| 500 | _a1. Introduction 2. External Influences 3. Internal Influences 4. Consumer Decision Process 5. Organizations as Consumers | ||
| 650 | _a1. Introduction 2. External Influences 3. Internal Influences 4. Consumer Decision Process 5. Organizations as Consumers | ||
| 856 | _uhttps://www.google.co.in/books/edition/Consumer_Behavior/I54rAQAAMAAJ?hl=en&gbpv=1&bsq=Consumer+Behavior+:+Building+Marketing+Strategy&dq=Consumer+Behavior+:+Building+Marketing+Strategy&printsec=frontcover | ||
| 942 |
_2ddc _cBK |
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