000 00473nam a2200181Ia 4500
999 _c5012
_d5012
003 OSt
005 20230529121913.0
008 140801s2001 xx 000 0 und d
020 _a0074517805
082 _a658.1 MOH-A
100 _aMohan, Manendra
245 _aAdvertising Management
_bConcepts and Cases
250 _a1st
260 _bTata McGraw Hill
_c2001
_aNew Delhi
300 _a418p.
650 _aAdvertising -- Management -- Case studies
942 _2ddc
_cBK