000 | 01269nam a22001817a 4500 | ||
---|---|---|---|
999 |
_c45960 _d45960 |
||
003 | OSt | ||
020 | _a9780750666756 | ||
082 | _a647.94068 CLA-I | ||
100 | _aClarke, Alan | ||
245 |
_aInternational hospitality management _b: concept and cases |
||
260 |
_aLondon _bRoutledge _c2007 |
||
300 | _a382p. | ||
500 | _a1. Welcome: An Introduction to International Hospitality Management 2. Cultures and the Challenges of International Hospitality Management 3. The International Hospitality Industry 4.Exploring the International Environment 5. International Marketing 6. International Hospitality Market Entry 7. Strategic Planning and International Hospitality Enterprises 8. International Human Resources Management: Managing Diversity 9. Entrepreneurship and SMEs in the Global Market 10. Managing Social Responsibility in International Hospitality 11. The Analysis of International Hospitality Management | ||
650 | _aBusiness & Economics / Industries / Hospitality, Travel & Tourism, Business & Economics / International / General | ||
856 | _uhttps://www.google.co.in/books/edition/International_Hospitality_Management/3rDpzAdwqmUC?hl=en&gbpv=1&dq=International+hospitality+management+by+clarke&printsec=frontcover | ||
901 | _a32325 | ||
942 |
_2ddc _cBK |