000 00321nam a22001337a 4500
999 _c42839
_d42839
003 OSt
100 _aPradeep kumar
245 _aA study on appeals in advertising in context of Indian consumer
260 _babs
_c2006-08
502 _bmba
_d2006-08
_g2635
700 _aPradeep kumar
901 _a649PR
942 _2ddc
_cPR