000 | 01187nam a2200181Ia 4500 | ||
---|---|---|---|
999 |
_c1717 _d1717 |
||
003 | OSt | ||
005 | 20201027164654.0 | ||
008 | 140801s1999 xx 000 0 und d | ||
020 | _a9788172247409 | ||
082 | _a659.1 DEN-A | ||
100 | _aDennison, Dell | ||
245 | 4 | _aThe advertising handbook for small business : make a big impact with a small budget | |
260 |
_bJaico Pub. _c1999 _aNew Delhi |
||
300 | _a310p. | ||
500 | _a1. Creating an Identity : The most Important thing You Will Ever do in Advertising 2. Positioning for Success 3. Getting Started with Your ad Plans 4. Advertising without an Agency 5. Working with an ad Agency 6. Effective Copywriting 7. Creating Design that Sels 8. A Word About Your Logo and Corporate Identity 9. How to Use Newspaper 10. How to use Radio | ||
650 | _a1. Creating an Identity : The most Important thing You Will Ever do in Advertising 2. Positioning for Success 3. Getting Started with Your ad Plans 4. Advertising without an Agency 5. Working with an ad Agency 6. Effective Copywriting 7. Creating Design that Sels 8. A Word About Your Logo and Corporate Identity 9. How to Use Newspaper 10. How to use Radio | ||
942 |
_2ddc _cBK |