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	1.	Twenty Four Brand Mantras Finding a Place in the Minds and Hearts of Consumers by Kapoor, Jagdeep Edition: 1st Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2001 Online resources: Click here to access online Availability: Items available for reference: Amity Central Library: Not for loan (1)Call number: 658.8 27 KAP-B. Add to cart (remove)
	2.	Brand switch by Kapoor, Jagdeep Edition: 1st Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi JAICO Publishing House 2007 Availability: Items available for reference: Amity Central Library: Not For Loan (1)Call number: 658.827 KAP-B. Add to cart (remove)
	3.	No cover image available No cover image available No cover image available Brand Serve 31 customer service prescriptions by Kapoor, Jagdeep Edition: 1st Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai Navneet pub. 2002 Availability: Items available for reference: Amity Central Library: Not For Loan (1)Call number: 658.8 KAP-B. Add to cart (remove)

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