TY  - BOOK
AU  - Kelley,L.D.
AU  - 
TI  - Advertising Media planning
SN  - 9788120325296
U1  - 659.111 KEL-A 
PY  - 2007///
CY  - New Delhi
PB  - PHI Pub.
KW  - Advertising and public relations
N1  - Language of Media
Media Planning
Geography Role in Planning
Impact Media planning
UR  - https://books.google.co.in/books?id=C5SsBwAAQBAJ&printsec=frontcover&dq=advertising+media+planning+by+kelley&hl=en&sa=X&ved=0ahUKEwiIg8D5g6bnAhVSILcAHcTxDCkQ6AEIKDAA#v=onepage&q=advertising%20media%20planning%20by%20kelley&f=false
ER  -