TY - BOOK AU - C.Peak AU - C.Peak TI - Secrets of Great Advertising SN - 9788170947141 PY - 2008/// PB - vision Pub KW - 1. Change or be Changed 2. Rallying the Troops 3. The Future of Advertising : Invitation only No Regrets 4. achieving Success as ateam 5. Think like the Sun : the Secret to Building Global Lovenark Brands 6. Soak it All In 7. Likeable Advertising : creative that Works N1 - 1. Change or be Changed 2. Rallying the Troops 3. The Future of Advertising : Invitation only No Regrets 4. achieving Success as ateam 5. Think like the Sun : the Secret to Building Global Lovenark Brands 6. Soak it All In 7. Likeable Advertising : creative that Works ER -