TY  - BOOK
AU  - Solomon, Michael R
TI  - Consumer Behaviour
SN  - 9788120321250
U1  - 658.8342 SOL-C 
PY  - 2002///
CY  - New Delhi
PB  - PHI Pub.
KW  - 1. Consumer in the Marketplace 2. Consumer as Individuals 3. Consumer as Decision Makers 4. Consumers and Subcultures 5. Consumer and Culture
N1  - 1. Consumer in the Marketplace
2. Consumer as Individuals
3. Consumer as Decision Makers
4. Consumers and Subcultures
5. Consumer and Culture
UR  - https://www.google.co.in/books/edition/Consumer_Behaviour/ajDiBAAAQBAJ?hl=en&gbpv=1&dq=Consumer+Behaviour++by+soloman&printsec=frontcover
ER  -