TY  - BOOK
AU  - BOVEE, Courtland L
AU  - Courtland L BOVEE
TI  - BUSINESS COMMUNICATION TODAY
SN  - 9788131721209
U1  - 658.45 BOV-B 
PY  - 2009///
CY  - New Delhi
PB  - Pearson
KW  - BUSINESS COMMUNICATION TODAY
N1  - Part 1    Understanding the Foundations of Business Communication
Chapter 1 Professional Communication in a Digital, Social, Mobile World
Chapter 2 Collaboration, Interpersonal Communication, and Business Etiquette
Chapter 3 Communication Challenges in a Diverse, Global Marketplace
PART 2 Applying the Three-Step Writing Process
Chapter 4 Planning Business Messages
Chapter 5 Writing Business Messages
Chapter 6 Completing Business Messages
PART 3 Digital, Social, and Visual Media
Chapter 7 Digital Media
Chapter 8 Social Media
Chapter 9 Visual Media
PART 4 Brief Messages
Chapter 10 Writing Routine and Positive Messages
Chapter 11 Writing Negative Messages
Chapter 12 Writing Persuasive Messages
PART 5 Reports and Proposals
Chapter 13 Finding, Evaluating, and Processing Information
Chapter 14 Planning Reports and Proposals
Chapter 15 Writing and Completing Reports and Proposals
PART 6 Developing and Delivering Business Presentations
Chapter 16 Developing Presentations in a Social Media Environment
Chapter 17 Enhancing Presentations with Slides and Other Visuals
PART 7 Writing Employment Messages and Interviewing for Jobs
Chapter 18 Building Careers and Writing Résumés
Chapter 19 Applying and Interviewing for Employment
UR  - https://books.google.co.in/books?id=8vCYueouCn4C&printsec=frontcover&dq=business+communication+today&hl=en&sa=X&ved=0ahUKEwiDr7jIz8_kAhUX4o8KHXI3AwoQ6AEIMDAB#v=onepage&q=business%20communication%20today&f=false
ER  -