TY  - BOOK
AU  - Parasuraman,A
AU  - A PARASURAMAN
TI  - Marketing Research
SN  - 9788177227574
U1  - 658.83 PAR-M 
PY  - 2009///
PB  - Biztantra
KW  - Marketing Research, Data Collection: Types and Methods, Data Analysis
UR  - https://books.google.co.in/books?id=G9gTZLV50u4C&printsec=frontcover&dq=Marketing+Research+parasuraman&hl=en&sa=X&ved=0ahUKEwj1qYvgkqXlAhUcUI8KHeFqDIEQ6AEIKTAA#v=onepage&q=Marketing%20Research%20parasuraman&f=false
ER  -