TY  - BOOK
AU  - SRINIVASAN
AU  - R SRINIVASAN
TI  - STRATEGIC MANAGEMENT THE INDIAN CONTEXT
SN  - 9788120335998
U1  - 658.4012 SRI-S 
PY  - 2008///
CY  - New Delhi
PB  - PHI
KW  - General management
N1  - Section I: Introduction to Strategic Management

1.    Basic Concepts of Corporate Strategy

2.    The 7-S Framework



Section II: Board of Directors and Corporate Responsibility

3.    Corporate Governance

4.    Code and Laws For Corporate Governance

5.    Social Responsibility



Section III: Environmental Landscape Analysis

6.    External Environmental Analysis

7.    Internal Corporate Analysis



Section IV: Strategy in Action

8.    Strategy Formulation

9.    Strategy Implementation

10.  Evaluation and Control



Section V: Strategic Enablers

11.  R&D and Strategy

12.  IT and Strategy

13.  Knowledge Management

14.  Strategic Risk

15.  Other Strategic Issues



Case Studies

1.    HMT Machine Tools Division—Strategy at Crossroads    

2.    Bharat Heavy Electricals Limited—On The Right Course?

3.    Ace Designers—Going Global?

4.    HMT Watches—On The Way Out

5.    Global Marketing in Wipro— Growing in Strength

6.    Infosys Technologies Limited—Truly Global

7.    The Indian Airline Industry—Will The Flight Be Smooth?


UR  - https://books.google.co.in/books?id=codEBQAAQBAJ&printsec=frontcover&dq=strategic+management+by+srinivasan&hl=en&sa=X&ved=0ahUKEwjs_LyUxsrkAhWRfCsKHX6wC1YQ6AEIKDAA#v=onepage&q=strategic%20management%20by%20srinivasan&f=false
ER  -