TY  - BOOK
AU  - David, Fred R
TI  - STRATEGIC MANAGEMENT : CONCEPTS AND CASES
SN  - 9780136015697
U1  - 658.4012 DAV-S 
PY  - 2009///
CY  - New Delhi
PB  - PHI Pub.
KW  - Business & Economics / Management, Business & Economics / Strategic Planning, Strategic planning., Business planning, Business planning -- Case studies, Strategic planning -- Case studies
N1  - Business & Economics / Management, Business & Economics / Strategic Planning, Strategic planning., Business planning, Business planning -- Case studies, Strategic planning -- Case studies
UR  - https://www.google.co.in/books/edition/Strategic_Management/AunEMmTu7fkC?hl=en&gbpv=1&dq=STRATEGIC+MANAGEMENT+CONCEPTS+AND+CASES&printsec=frontcover
ER  -