Text| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Books
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Amity Central Library ABS | 658.8 SRI-S (Browse shelf(Opens below)) | Available | 7217ABS | ||
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Books
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Amity Central Library ABS | 658.8 SRI-S (Browse shelf(Opens below)) | Available | 7218ABS |
1. Understanding Services
2. Services and Economy of a Country
3. Issues in Marketing of Services
4. Consumer Decision Process and Ethical Issues
5. Service Delivery Process
6. Pricing
7. Services Communication Mix
8. Firm’s Physical Evidence
9. Managing Employees and Consumers
10. Customer Satisfaction and Service Quality
11. Services Failure, Recovery and Customer Retention
12. Hospitality and Tourism Services
13. Financial Services
14. Information Technology Services
15. Health Care Services Marketing
16. Technology Readiness
17. e-Service Quality
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