New Rules of Marketing & PR
Material type:
TextPublication details: New Delhi Wiley India 2017Edition: 6thDescription: 426pISBN: - 9788126572595
- 658.8 SCO-N
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| 658.8 CHA-A Advertising Sales and Promotion Management | 658.8 CHA-A Advertising Sales and Promotion Management | 658.8 SCO-N New Rules of Marketing & PR | 658.8 SCO-N New Rules of Marketing & PR | 658.8 SCO-N New Rules of Marketing & PR | 658.8 SCO-N New Rules of Marketing & PR | 658.8 SCO-N New Rules of Marketing & PR |
1. How the Web has Changed the Rules of Marketing and Pr
2. Web based Communications to reach Buyers Directly
3. Action Plan for Harnessing the power of the New Rules
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