International Tourism and Travel

Part-I: Introduction: 1. Scope and Composition of Tourism and Travel, 2. Nature and Characteristics of Tourism, Part-II: Infrastructural Development: 3. Infrastructure and Planning for Tourism, 4. Types and Forms of Tourism, 5. Cultural and Religious Tourism, Part-III: Tourism Marketing: 6. Tourism Marketing Policy, 7. Tourism Promotion, Part-IV: Travel Agency and Tour Operators: 8. The Business of Travel Agency, 9. Organisation and Working of a Travel Agency, 10. Economics of the Travel Agency Business, 11. Job Structure in Travel Trade, 12. Tourism Guide Services, Part-V: Reservation Techniques: 13. Airlines Reservation and Techniques for Fare Construction, 14. Ticketing Techniques and Procedures, 15. Reservation of Hotel and Tourist Accommodation, 16. Steamship Travel and Cruises Reservation, 17. Rail Travel Reservation, Part-VI: Tourist Accommodation Facilities: 18. Hotel Accommodation, 19. Supplementary Tourist Accommodation, Part-VII: Tourism Transport Facilities: 20. Air Transport Facilities, 21. Surface Transport Facilities, 22. Maritime Transport - Sea/Water/ Ocean Transport, Part-VIII: Development of Domestic Tourism: 23. Domestic Tourism, 24. Promotion of Home Tourism, Part-IX: Tourism Finance And Investment: 25. Investment in Tourism, 26. Tourism Financial Sources, Part-X: Socio-Economic Benefits: 27. The concept of Multiplier in Tourism, 28. Tourism in a Developing Economy, 29. Social or Non-economic Benefits of Tourism, Part-XI: State and Tourism: 30. State and Tourism Programmes, 31. Organisation and Administration of Tourism, 32. Tourism Policy and Planning, 33. Promotion and Marketing • Selected Bibliography