Text| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Reference Book
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Amity Central Library ABS | Reference | 658.84 SRI-I (Browse shelf(Opens below)) | Not For Loan | 12073 | ||
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Amity Central Library ABS | 658.84 SRI-I (Browse shelf(Opens below)) | Available | 12074 | |||
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Amity Central Library ABS | 658.84 SRI-I (Browse shelf(Opens below)) | Available | 12075 | |||
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Amity Central Library ABS | 658.84 SRI-I (Browse shelf(Opens below)) | Available | 12076 | |||
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Amity Central Library ABS | 658.84 SRI-I (Browse shelf(Opens below)) | Available | 12077 |
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| 658.84 RAT-E Export Marketing | 658.84 ROW-E Effective Telemarketing | 658.84 SCH-T Stephan Schiffman's telesales | 658.84 SRI-I INTERNATIONAL MARKETING | 658.84 SRI-I International Marketing | 658.84 SUB-I International Marketing | 658.84 TER-I International Marketing |
1. Basic Concepts of International Marketing
2. Trade Theories, Export Promotion and Marketing
3. Environment of International Business
4. Consumer Behaviour
5. Product Policy and Planning
6. Advertising and Promotion
7. Pricing
8. Distribution
9. International Market Selection, Research, Planning and Control
10. Other Topics of Interest
11. International Business Risks
12. International Marketing Strategies
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