The Southwest Airlines Way
Material type:
TextPublication details: McGraw-Hill Education 2004 New DelhiEdition: 1stDescription: 319pISBN: - 9780070598447
- 387.742068 GIT-S
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Amity Central Library General Books | Reference | 387.742068 GIT-S (Browse shelf(Opens below)) | Not For Loan | 7521ABS |
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| 382.3 STI-F Fain Trade For all : How trade can promote development | 384.54 CHA-P Prasaran Ke Liye Samachar Lekhan (Hindi Title) | 384.54 CHA-P Prasaran Keleye Samachar Lekhan | 387.742068 GIT-S The Southwest Airlines Way | 413.1 BLA-B Blackie's Compact Thesaurus | 413.1 BLA-B Blackie's Compact Thesaurus | 413.1 BLA-B Blackie's Compact Thesaurus |
Management lessons from the world's most profitable airline
"If you want to understand how one organization can change the competitive rules of the game for an entire industry, read this book."--James L. Heskett, Baker Foundation Professor, Harvard Business School and Coauthor of The Value-Profit Chain
Fortune magazine calls Southwest Airlines "the most successful airline in history." With a market value greater than the rest of the U.S. airline industry combined, Southwest Airlines is an amazing company with amazing management practices. Drawing on extensive research and interviews with frontline Southwest employees, managers, and senior executivesThe Southwest Airlines Way explains how Southwest's relationship-based performance principles can be adopted by managers
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