Managing Customers as Investments (Record no. 8726)

MARC details
000 -LEADER
fixed length control field 00813nam a2200181Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191108161615.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140801s2008 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131719145
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.5 GUP-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, Sunil
245 ## - TITLE STATEMENT
Title Managing Customers as Investments
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Wharton School
Date of publication, distribution, etc 2008
Place of publication, distribution, etc New Delhi
500 ## - GENERAL NOTE
General note 1. Customer are Assets<br/>2. The value of a Customer<br/>3. Customer Based Strategy<br/>4. Customer Based Valuation<br/>5. Customer Based Planning<br/>6. Customer Based Organization<br/>
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sunil Gupta
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://books.google.co.in/books?id=syQauXm7szQC&printsec=frontcover&dq=managing+customers+as+investments&hl=en&sa=X&ved=0ahUKEwjhuo2rsNrlAhWHpY8KHT96A00Q6AEIKDAA#v=onepage&q=managing%20customers%20as%20investments&f=false">https://books.google.co.in/books?id=syQauXm7szQC&printsec=frontcover&dq=managing+customers+as+investments&hl=en&sa=X&ved=0ahUKEwjhuo2rsNrlAhWHpY8KHT96A00Q6AEIKDAA#v=onepage&q=managing%20customers%20as%20investments&f=false</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Uniform Resource Identifier Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Reference Amity Central Library Amity Central Library ABS 31/05/2011 299.00   658.5 GUP-M 5992ABS 23/08/2014 https://epgp.inflibnet.ac.in/Home/Download 31/05/2011 Reference Book
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