Advertising :Theory and Practice (Record no. 5761)

MARC details
000 -LEADER
fixed length control field 00582nam a2200181Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200131110154.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140801s2000 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185386633
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 SAN-A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sandage, C H
245 ## - TITLE STATEMENT
Title Advertising :Theory and Practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc AITBS
Date of publication, distribution, etc 2000
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 509p.
500 ## - GENERAL NOTE
General note 1. What is Attempted<br/>2. On what Knowledge Base<br/>3. Using What Creative Strategies and techniques<br/>4. Through what media<br/>5. By Whom<br/>6. With What Effect<br/>7. Toward What Future
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ABS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Uniform Resource Identifier Price effective from Koha item type
    Dewey Decimal Classification   Not For Loan Reference Amity Central Library Amity Central Library ABS 31/05/2011 190.00   659.1 SAN-A 2928ABS 23/08/2014 https://epgp.inflibnet.ac.in/Home/Download 31/05/2011 Reference Book
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