International Marketing (Record no. 316)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01156nam a2200157Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190913105935.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140801s2009 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 CHE-I |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cherunilam, Francis |
| 245 ## - TITLE STATEMENT | |
| Title | International Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Himalaya |
| Date of publication, distribution, etc | 2009 |
| Place of publication, distribution, etc | New Delhi |
| 500 ## - GENERAL NOTE | |
| General note | 1. International Marketing: An Introduction<br/>2. International Marketing Environment<br/>3. MNCs and International Business<br/>4. International Marketing Intelligence<br/>5. Market Selection<br/>6. Market Entry Strategies<br/>7. International Organisation<br/>8. Market Coverage Strategies<br/>9. International Product Decisions<br/>10. International Pricing<br/>11. International Distribution<br/>12. International Promotion<br/>13. Export Finance<br/>14. Export Risk Insurance<br/>15. Quality Control and Pre-Shipment Inspection<br/>16. Trade in Services<br/>17. Technological Developments and International Marketing<br/>18. International Negotiations<br/>19. Trade Policy and Regulation of India<br/>20. Export Promotion<br/>21. Trade And Bop of India<br/>22. Export Procedures and Documents<br/>23. Some Issues In International Business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Reference | Amity Central Library | Amity Central Library | ACC | 22/03/2011 | 182.00 | 658.84 CHE-I | 10643 | 23/08/2014 | 22/03/2011 | Reference Book | |||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ACC | 22/03/2011 | 182.00 | 1 | 658.84 CHE-I | 10644 | 22/05/2024 | 22/03/2011 | Books | 29/04/2024 | |||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ACC | 22/03/2011 | 182.00 | 658.84 CHE-I | 10645 | 23/08/2014 | 22/03/2011 | Books | |||||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ABS | 22/03/2011 | 182.00 | 658.84 CHE-I | 10646 | 23/08/2014 | 22/03/2011 | Books | |||||||
| Dewey Decimal Classification | Amity Central Library | Amity Central Library | ABS | 22/03/2011 | 182.00 | 658.84 CHE-I | 10647 | 23/08/2014 | 22/03/2011 | Books |