Serious Creativity
Bono, Edward De
Serious Creativity : How to Be Creative Under Pressure and Turn Ideas into Action - 1st - Ebury Digital 2015 - 472p.
PART 1 THE NEED FOR CREATIVE THINKING
Take-away Value
The Theoretical Need for Creativity
The Practical Need for Creativity
Information and Creativity
Misperceptions About Creativity
Sources of Creativity
Lateral Thinking
Perception and Processing
Design and Analysis
‘The Uses of Creative Thinking
PART 2 LATERAL THINKING TOOLS AND TECHNIQUES
‘The Six Thinking Hats
The Creative Pause
Focus
Challenge
Alternatives
‘The Concept Fan
Concepts
Provocation
Movement.
Setting Up Provocations
‘The Random Input
Sensitizing Techniques
Application of the Lateral Thinking Techniques
Harvesting
‘The Treatment of Ideas
Formal Output
Group or Individual
9780091939700
Business & Economics / Workplace Culture, Self-Help / General, Psychology / Creative Ability, Self-Help / Creativity, Creative thinking, Lateral thinking
153.35 BON-S
Serious Creativity : How to Be Creative Under Pressure and Turn Ideas into Action - 1st - Ebury Digital 2015 - 472p.
PART 1 THE NEED FOR CREATIVE THINKING
Take-away Value
The Theoretical Need for Creativity
The Practical Need for Creativity
Information and Creativity
Misperceptions About Creativity
Sources of Creativity
Lateral Thinking
Perception and Processing
Design and Analysis
‘The Uses of Creative Thinking
PART 2 LATERAL THINKING TOOLS AND TECHNIQUES
‘The Six Thinking Hats
The Creative Pause
Focus
Challenge
Alternatives
‘The Concept Fan
Concepts
Provocation
Movement.
Setting Up Provocations
‘The Random Input
Sensitizing Techniques
Application of the Lateral Thinking Techniques
Harvesting
‘The Treatment of Ideas
Formal Output
Group or Individual
9780091939700
Business & Economics / Workplace Culture, Self-Help / General, Psychology / Creative Ability, Self-Help / Creativity, Creative thinking, Lateral thinking
153.35 BON-S